Computer Animation   Term Paper ID:35253 Click to get this paper

Essay Subject: Use of images, animation, DHTML, Flash, or other motion effects, etc., on the Internet.... More...

4 Pages / 900 Words 8 sources, 19 Citations, MLA Format $16.00 Return to List of Papers

Paper Abstract: Discusses the use of images, animation, DHTML, Flash, and other motion effects on the computer screen. Defines computer animation and its principal application on the Internet as an attention getting device meant to support a site's commercial features. Paper Introduction: This research examines the status and use of motion effects on theInternet notably the use of images animation DHTML flash and otherattributes of the GUI that have to do with creating motion effects on thecomputer screen The research will set forth a working definition of thesubject and then discuss the varieties of animation that may be identifiedas Internet functional Computer animation refers to sophisticated computer-graphicsapplications that create images that move on a computer screen Generically the figures are referred to as computer-generated Text of the Paper: The entire text of the paper is shown below. However, the text is somewhat scrambled. We want to give you as much information as we possibly can about our papers and essays, but we cannot give them away for free. In the text below you will find that while disordered, many of the phrases are essentially intact. From this text you will be able to get a solid sense of the writing style, the concepts addressed, and the sources used in the research paper. Animation that enriches content and imagery of a site can"motivate consumers with messages embedded with interactive presentations"(Ghose and Dou 35), i.e., convert browsers into customers. Fartoo much IPS development is a result of trial and error, partly driven bythe urgency of customer expectations that companies "should" have a Website. "DHTML." PC Magazine 17 (15 May 1998): 44.White, Candace, and Raman, Niranjan. Much has been made ofcomputer animation in motion pictures (e.g., Romney 45-6), but that belongsto an exercise of narrative, rather different from practical commercialconsiderations of IPSs. Reasons that the evolution computer animation is important to keeptrack of becomes clear from the wide variety of applications that designersand developers discovered even before DHTML appeared. DHTML tends to enhance complicated tools like plug-ins, Microsoft'sActiveX family of controls, APIs (application program interfaces), or"applets," that, via extra programming, exploit graphical softwareutilities to achieve interactive capabilities, font variety, and myriadvisual effects. Computer animation refers to sophisticated computer-graphicsapplications that create images that move on a computer screen.Generically, the figures are referred to as computer-generated imagery, orCGI (Romney 45). "The World Wide Web as a Public Relations Medium: The Use of Research, Planning, and Evaluation in Web Site Development." Public Relations Review 25 (Winter 1999): 4 5-19. Many public relations practitioners who would usually not create messages without a research-based target are rushing to get on-line, and may not be asking the basic questions they would consider when using traditional media: what do we wish to accomplish? Thus a user can click onan image or text and change the screen, whether an order form or a motionroutine that begins with a click on a button. But as Cruickshank points out (98), Flash files take time todownload, "and there's no guarantee your visitors will have the necessaryplug-in installed," which takes even more user time. The principal animation application of the past five yearsis enhancement of Internet (Web) sites. Effective use ofgraphics and animation at an IPS begins with effective research, planning,and design, continues with attentive program/site maintenance and update. System design is therefore of fundamental importance. The research will set forth a working definition of thesubject and then discuss the varieties of animation that may be identifiedas Internet functional. In the late 199 s, the Web developer protocol DHTML (Dynamic HyperTextMarkup Language) emerged as a foundational tool for Internet animation.Unlike its technical (and text-only) predecessor HTML, DHTML facilitates"placement of objects such as images, frames, text, and tables on a Webpage" (Stanek and Garris 44). By and large, the DHTML platform,especially in its most current version, is keyed on a page-to-page basis tothe Explorer GUI (Perkins 43). "A New Twist on Outside in." Science News 148 (2 September 1995): 155.Raloff, Janet. . This research examines the status and use of motion effects on theInternet, notably the use of images, animation, DHTML, flash, and otherattributes of the GUI that have to do with creating motion effects on thecomputer screen. Among the animation plug-ins, the Flash utility is popular,especially for introductory "splash" screens, which have images and text inmotion. Internet-based spending on advertising and promotion has reached themultibillion-dollar level. To slow things down, you can use a timer. If you don't control the speed of the animation, however, your element may zip across the page at the speed of light. Stanek and Garris explain its versatility: You can . Interactivity is achieved. Works CitedGhose, Sanjoy, and Dou, Wenyu. Whom do we need to reach? But the user interface is really theconsequence, or last step, of a process of design and programming thatincorporates the technology of graphics, animation, video, and soundsoftware, plus Web developer software, as well as principles of systematicproject analysis and implementation (Kovacs and Rowell 6 ). However, more corporate online marketinginvestment goes to proprietary Internet Presence Sites (IPSs) than toadvertising on another site (Ghose and Dou 29). The variety of animation is easy to conceptualize and speculate about.But a concept that cannot be executed is far from useful. (White and Raman 4 6).Kovacs and Rowell, who teach a class in Web design at Indiana University,refer to the key role of "basic design principles that[students/developers] can use to publish durable content on the Internet"(Kovacs and Rowell 64). DHTML can streamlineFlash screens that do not require special user plug-ins (Cruickshank 98). Selection andmanipulation of images, whether stationary or moving, is a "pre-user"activity. Netscape and Explorer DHTML are incompatiblein some ways but interchangeable in others (Stanek and Garris 46). White and Raman state (4 5) that in many cases, despite the "beliefthat Web site communication will be increasingly important in the future,"organizations wanting the benefits of an IPS do too little planning. DHTML empowered developers to create highly varied images and movementon Web sites, giving them control of all three axes (x, y, and z) of athree-dimensional grid (Stanek and Garris passim). Selection and images must reflect the mandate for ease of use bybrowsing customers and the informational or commerce objectives of theclient. One ofDHTML's greatest benefits is that it simplifies the process of changing theappearance or content of a site. User visits to an IPS arean index of interest in a company's products or services, and the truismthat the more time a customer prospect spends with a company the morechance a sale will be made applies to the IPS environment as to other areasof marketing. One source describes it, loosely, as "acombination of conventional HTML, JavaScript and style sheets" (Cruickshank96). But that pressure can translate into problems. Peterson(155) describes computer animation that verified a mathematical proofshowing it was feasible "to turn a sphere inside out without making ahole." Raloff (361f) describes computer animation that simulated molecularchemical reactions and thereby demonstrated lubricant functionality. "Interactive Functions and Their Impacts on the Appeal of Internet Presence Sites." Journal of Advertising Research 38 (March-April 1998): 29-43.Kaiser, Jocelyn. Ghose and Dou describe such animation applications as online games, anElectrolux vacuum cleaner sucking up bugs, virtual-reality displays ofautomobile features and performance on the sites of General Motors and BMW,"mini-movies" at the Coca-Cola site, and a washer repair-diagnosticsinterface at the Whirlpool site. Changing an element's position is as easy as changing its style or content. State-of-the-art graphical user interfaces for Internet browsing, orcommunicating, are dominated by two browsers: Microsoft Explorer, version 4and above, and Netscape Communicator/Navigator, with Explorer DHTML verymuch the dominant and preferred version. "Bug-Eyed." New Statesman 12 (6 November 1998): 45-6.Stanek, William R., and Garris, John. mak[e] the element shift its position when a user clicks on an element or moves the pointer over it. "Friction Flicks." Science News 141 (3 May 1992): 36 -62.Romney, Jonathan. . Animation is an attention-gettingdevice that is meant to support a site's commercial features. Both Internet Explorer and Navigator support a timer method called setInterval (Stanek and Garris 46). "The Merging of Systems Analysis and Design Principles with Web Site Development: One University's Experience." Technological Horizons In Education Journal 28 (January 2 1): v28 6 - 64.Peterson, Ivars. "Netwatch." Science 283 (19 February 1999): 1 79.Kovacs, Paul, and Rowell, Dick. Computer games have long been a mainstay ofanimation and virtual-reality capabilities, but digital animation onscreenis also applicable to the refinement of more serious technologies, e.g.,flight simulators or emergency rescue training (Kaiser 1 79). If this paper is not what you are looking for, you can search again: Search for: or Click here to request an essay written just for you.

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